I was quoted in the Seattle Times over the weekend in reference to a piece they did on upgrades Costco plans to perform on their online site.
While it might seem I was picking on Costco in the article, there wasn’t room in it for the reporter to really include all the information I provided. Costco really isn’t alone in performing less-than-optimal optimization for search engines — a great many online retail catalog sites are in the same boat.
I go into this in more detail over on Argent Media’s blog: Costco.com SEO Lacking, But They’re One Of Many.
Tags: costco, ecommerce seo, etailer seo, retail seo, shopping seo