Have you tried out Google Maps in “Treasure Mode” today?
I just noticed it late in the day. On the left side is a box for more information about the new beta program: (more…)
Have you tried out Google Maps in “Treasure Mode” today?
I just noticed it late in the day. On the left side is a box for more information about the new beta program: (more…)
This is a pretty cool graphic interface I came across thanks to Giovanni Gallucci — it’s for checking out your Foursquare usage data: Where Do You Go. It displays your checkins using heat maps:
The Google Maps mashup was built using Foursquare’s API, Python, and the Google APP Engine. I think it likely works better in Chrome or FireFox than in IE.
Creator Steven Lehrburger wrote that he created the display to graphically demonstrate to friends and acquaintances the areas which he frequents, and also as a project for a New York University mashups class he was taking.
It’s quite conceivable that Google could use similar user data in calculating personalized local search results and in figuring out the relative popularities of places within cities and neighborhoods. Google’s geolocation data for users is increasing and improving daily.
I’m not sure how many people might use this feature in Google Maps, but I suspect that relatively few people are aware that it exists. Google Maps allows one to submit more than just street addresses and city names in order to map location — they also allow you to submit intersections of cross-streets:
To get a map of an intersection of two streets, you merely need to submit the request in this format: “[Street Name A] & [Street Name B], City]. In the above example, I use “main st and elm st, springfield, ma”.
Developers are probably even less aware that this feature is available in Google Maps API (more…)
You’ve likely seen Plus-Boxes in Google search results. They are little boxes which sometimes appear below a search result listing, and when clicked they expand the listing, allowing more info to be displayed, such as a small map or a stock chart.
For many webmasters, the question of whether a Map Plus-Box appears for a page about a location, such as for local businesses, appears to be decided very arbitrarily. Some pages with local addresses on them have the Plus-Box treatment occur, while others do not.
There are a few ways to increase the chances that Google will be able to successfully interpret the location information appearing on a webpage, so that they can pinpoint it on a map. (more…)
If you recall when Google Maps launched Place Pages last Fall, they had first represented that the pages would not be indexed to appear in Google organic search engine result pages (“SERPs”). Then, due to some “errors”, the pages actually did appear in organic results.
Now, in the last few days, I’m noticing more and more of the one-box listings appearing in organic SERPs. (more…)
Today is April 20, known as “420” in pro-cannabis circles — a day in which pot-smoking is celebrated in a number of places around the United States. So, I wondered if there were any user-generated maps of 420 party locations findable in Google Maps (only out of intellectual curiosity!). While I couldn’t find any 420 parties there, I did find maps pinpointing places where one can purchase marijuana, such as this map created by HIGH TIMES Magazine:
Of course the locations are for people interested in medical marijuana. A cursory search for places to buy illegal drugs didn’t immediately turn up anything, although I’m mildly surprised that enterprising drug sellers haven’t thought of creating custom maps in Google to promote places where people can buy it. (more…)
A recent quick review shows that Google Maps has cleaned up the “Escher Effect” seen in Satellite view. The Escher Effect is caused when two separate aerial or satellite pics are taken of different sections/plots of a city, and then stitched together to form a continuous composite picture. Each pic is taken from a different angle, so the taller building pictures are taken from different perspectives, causing them to appear to lean toward or away from each other.
The “Escher Effect” is named after the famous Dutch artist, M. C. Escher, who was particularly known for illustrations using optical illusions that often involved perspective and side effects from how perspective is perceived.
When Google Maps introduced satellite and aerial photos, there was a lot of the Escher Effect going on. (more…)
I posted an ultra-basic Local SEO tip over at SEM Clubhouse today, “How To Rank Well In Google Maps – One Easy Tip“. This one is so basic that it nearly goes without saying!
However, I think many people may not have realized that CLAIMING your business actually is a major ranking signal for Google Maps, and automatically gives a listing a leg up over many unclaimed listings in the same category/area combination. Google employees have actually publicly verified that this is a ranking factor! There are very few instances where they’ll say that some factor is influential on rankings, so this is not to be ignored.
Stay tuned for more “Local SEO 101” tutorials.
This photo from Failblog illustrates a common experience for many online map users. In it, someone has posted a couple of signs stating “Dead End – Google error – Road Not Passable With Car – Google is in error…”, followed by detour instructions:
The picture is funny, but the experience of driving somewhere wrong is not. (more…)